Entremés is a culinary factory specialising in offering practical and tasteful catering for social gatherings, located in Monterrey, Mexico. Looking into the company and its products Anagrama learned that while offering a variety of products, these are all linked together by the use of one ingredient: parsley.
The proposal incorporates the parsley in the logo accentuating it as a brand key ingredient. The store’s interiors were inspired by minimalistic elements found in industrial kitchens focusing on its clear and practical foundations. Subsequently Anagrama added warm touches by incorporating wooden floors and bright illumination. The store looks to showcase its products as the main event, enhancing the display capacity of the store to the maximum while maintaining an attractive feel for the customer.