• Project

    NITTY GRITTY

  • Made by

    DANIEL CARLSTEN

  • Date

    19.04.2016

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The multibrand retail concept Nitty Gritty was established in 1991, and has been close to an institution for exclusive fashion in Stockholm even since. Their two stores on Krukmakargatan, as well as their online store, offer a carefully selected mix of clothes and accessories from such brands as A.P.C., Isabel Marant, Commes des Garçons, Aspesi, Church’s, Nike and Margaret Howell, alongside a range of essentials created in collaboration with brands and manufacturers they admire. Commissioned to do a complete make over of their brand identity, while still keeping true to their core values, Daniel Carlsten covered everything from signage, packaging, labels and branding.

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Official website

DANIELCARLSTEN.COM

Разработано командой V-Studio совместно со студией дизайна «ЭСКИМО»