The Nordik Impakt festival, the electronic music event, communicates around derived products and collector goodies. Murmure agency, for this occasion, developed conceptual products around electronic music and phosphorescence. They came up with supports which had two ways of being read. The agency realized posters and invitation cards which continue the graphic identity and reveal its’ electronic strength when the lights go out. Murmure unveils a concept with a totally innovative design by creating the electro-phosphorescent sunglasses, made entirely of paper.